JFE is a proudly Western Australian company based in Osborne Park, specialising in the design, manufacture, and distribution of quality uniforms for schools, colleges, clubs, and corporate clients across Australia.

For over two decades, Jenny Franklin, founder and industry expert, has led JFE with a simple philosophy: deliver exceptional garments with integrity, attention to detail, and genuine care for every customer.

Jenny’s extensive experience and deep understanding of uniform retail have shaped JFE’s reputation for quality craftsmanship and dependable service. Her personable and professional approach continues to inspire a dedicated team who share her passion for delivering excellence.

At JFE, we believe that a uniform should do more than just look good, it should empower confidence, foster identity, and stand the test of time. That’s why every garment we create is crafted with precision, using quality fabrics and ethical manufacturing practices.

Today, JFE is recognised as one of Western Australia’s most trusted names in uniform supply reliable, responsive, and deeply committed to helping our clients look and feel their best.

As of September 2025, JFE has proudly merged with Uniform Concepts, combining two trusted Western Australian names in school and corporate apparel. This partnership brings together decades of expertise, shared values, and a deep commitment to quality, service, and innovation.

Founded by Jenny Franklin, JFE has built its reputation over more than 20 years as a leader in the management and supply of premium uniforms for educational institutions. Jenny’s unwavering focus on detail, reliability, and personal service has been the cornerstone of the company’s success, such values that perfectly align with Uniform Concepts’ long-standing philosophy.

Together, JFE and Uniform Concepts form one of Australia’s most comprehensive uniform providers, uniting local design expertise, and advanced manufacturing capabilities. From tailored school uniforms to customised corporate wear, our expanded team continues to deliver the same care, consistency, and craftsmanship that our clients have always trusted.

A partnership built on shared excellence, strengthened by a collective vision to serve Australia’s schools and communities with integrity, innovation, and pride.